Kinchbus will show its support for the men and women who have served their country with its buses proudly wearing a poppy in the run up to Remembrance Day.
Kinchbus team leader Kevin Cubitt served in the Army for more than a decade. The former tank crewman was in Northern Ireland for six years during his service from 1974 to 1986.
Kevin said: “The Poppy Appeal is very close to my heart and I’m always pleased to be able to do my part in supporting it.
“A few of our drivers have served and I’m proud that Kinchbus supports the Legion by backing the Poppy Appeal.”
Mick Wells, Chairman of the Royal British Legion Loughborough Branch and Honorary Poppy Appeal Organiser, said: “The Poppy Appeal recognises the sacrifices made by the Armed Forces community, past and present.
“The wearing of a poppy remembers not only the fallen but also supports a new generation of veterans and service personnel. We’re pleased Kinchbus, a company that is highly visible in our community, is backing the Poppy Appeal.”